This blog explains the GFC was a catalyst that created a long-term change in shopper behaviour. 'Value' is now more important for the supermarket industry.
coles
9 posts
This blog quickly reviews Coles food differentiation strategy in Australia. The analysis suggests this be a defensive strategy to maintain current sales.
Overview Disruption has created an opportunity for grocery manufacturers to develop a D2C model. Changes in technology, supply chains and how grocery consumers now shop for grocery (food and non-food) items have created this opportunity. This blog quickly highlights how grocery manufacturers could increase sales by developing a D2C model. […]
Brand / Market Share Historically brands and / or companies were “rated” by their brand / market share. The business logic was the higher the market share, the “better” the brand / business was being managed. Big brands / companies such as Nike regularly stated they were “market leaders” to […]
“As more consumers look online to do their shopping. It seems only natural that we would add an online store to our offerings” Costco Australia Managing Director, Patrick Noone (The New Daily) Costco Online Store background Costco is one of the last major retailers to embrace an e-commerce service. Some […]
March 2018 the Wesfarmers board announced the plan to demerge the Coles supermarket business. What factor/s have decreased Coles recent profit / ROI?
Background Amazon Australia After years of speculation and rumours Amazon offered Australian customers a local Amazon warehouse service from 5th December 2017. The question many are now asking is was the launch successful or not? Different people will use different measures for ‘success’. This blog shall focus on how customers […]
September 2017 Introduction Customer centric is one of the hottest business buzz-phrases of this decade with good reason. Increasing access to user journeys from the moment that they engage with your product – whether physical or online – and heightened expectations from customers have required large companies to obsess over […]